WEB & MOBILE ANALYTICS
TRUE METRICS - ANALYTICS SERVICE PROVIDER
Analytics Project Suite
Designed for Digital Analytics teams and consulting agencies to support you create analytics blueprints, tracking concepts, tagging guides and provide analytics monitoring after the project is done by creating various test scenarios and run automated tests to validate analytics implementation in web and mobile. Automated test cases and intuitive reporting tools with white label solution help to prepare validation results specifically in your corporate identity.
Web Inspector
Automated Page and Event Tracking Validation. Available as online platform or white label app for Windows and Mac
Mobile Inspector
Cloud based collaborative online platform. Analytics validation on all sort of mobile devices
Event Stream Inspector
Quick and easy data layer validation on all sort of devices. Support most available Tag Management systems and Analytics platforms
API integration
Our platform foundation is designed to provide some parts or the whole spectrum of the functionality as third-party api service and could simply be integrated to became part of the infrastructure for your specific business requirements.
Examples how you can use our services for your purpose:
- Example use case 1: Event Stream as data collection service – storing data layer for all requests in your Database for custom BI or Dashboard tools (almost all types of database could be supported)
- Example use case 2: Web Inspector API service – automatic UI testing after releasing a new version of your web application on staging systems (behind the firewall/VPN supported)
- Example use case 3: White labeling – Layout fully customizable on your Corporate Identity with no limit, custom top level domain, SSO, export incl. screenshots as page in Confluence, MS Word, Excel, PowerPoint etc.
… and many other possibilities how you can use our API service to make your business more successfull!
Analytics Consulting
We offer you support in the field of Digital Analytics. In particular with regard to Web and Mobile Analysis, we support you in integrating Tag Management Systems such as Tealium or in setting up Analytics Tools such as comScore DAX or Webtrekk Analytics and provide you with certified experts for all tools.
- Tracking concept and Blueprint
- Tagging Plan and Data Layer concept
- Reporting concept and validation guideline
- Tag Management system
- Setup Analytics systems
- Reporting with Data Studio or Power BI
CERTIFIED EXPERTS
Thanks to certified experts we provide consulting services in many Analysis and Tag Management Systems. We know about the advantages and disadvantages of each of them and can independently provide our clients best solution for their requirements.
PROACTIVE SUPPORT
Our constantly growing experience enables us to work according to the Proactive Support method. We provide for the sustainable optimization of solutions and offer support with innovative measurement technologies.
CROSS DEVICE ANALYTICS
We help you create a unified customer journey across all web and mobile devices and build up the cross-device interaction reports, no matter how your customers and visitors engage with you.
Technology Partners
Through each of our campaigns, we touch lives. Our mission is simple- To serve people and make them smile.
Workshops and Seminars
Our experts help you to bring your dedicated analytics team up to speed and learn how to quickly get most insights from your data. The training covers various phases of a typical digital analytics project till expert knowledge, tips and best practices.
Typical parts of our analytics training may include:
- Audit and Data Validation
- Various forms of TaggingGuide creation
- Concept creation and Cross devices tracking solutions
- Native tracking implementation for mobile and web
We also provide expert training for web and mobile developers for tag management system setup of
- Google Tag Manager
- Adobe DTM
- Tealium iQ / AudienceStream
- Webtrekk Tag Integration
Our Team
TrueMetrics LLC, located in San Francisco, USA is a part of a young, innovated team of VK WEB UG, located in Dusseldorf, that systematically applies its competencies in the field of Web Development and Digital Analytics. Our passion for using new technologies to simplify work routines is rooted in our enthusiasm for improvements and innovations. That’s why being state of the art is our motivation that we are pleased to share with our clients.
FROM THE BLOG
We will be glad to share our experience and some ideas with you.
... coming soon ...
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