Analytics Inspector

A Powerful Chrome extension for Analytics Debugging

Design is Everything

Clean layout helps you validate your tracking implementation quicker than using a network list. High quality vendor visualization helps you find request information rapidly and highlight for instant comparison between requests. Intuitive filter system allows filter unnecessary network requests for the current session or permanently from the list. 

Tracking Concept and Tagging Guide

By highlighting the parameters you get a posibility instantly compare parameter values inside of a request. Create a meanfull export to extend your analytics blue prints or tracking concept. By using Excel export create a detailed foundation for your tagging guide and future comparison between implementation cycles.

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3rd party vendor support

Specific analytics and marketing vendors have extended support by providing additional parameter explanation which describes the function of the parameter in detail. Base64 values and arrays will be encoded automatically for selected vendors and help provide better request validation.

  • Tealium – support for Tealium data layer debugging

  • Google Analytics – detailed parameter description

  • DoubleClick – detailed parameter description support

  • Webtrekk – advanced parameter description

  • Econda – basic parameter description & decode “d” parameter in readable values

  • Contiamo – basic parameter description & decode “data” parameter in readable values

  • Matomo (Piwik) – basic parameter description support

  • Visual Website Optimizer (VWO) – basic description support

  • Adobe Analytics – basic parameter description

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